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Aussie firm eyes BPO hub in the Philippines

Posted on: August 19, 2009

Aussie firm eyes BPO hub in the Philippines

By Anna Valmero
First Posted 02:23:00 08/19/2009

Filed Under: Technology (general), business process outsourcing (BPO)

MANILA, Philippines— Aussie firm Call Design plans to make the Philippines its central hub for delivering contact center services to clients worldwide.

Call Design specializes in contact center technologies and announced a deal with local outsourcing firm Transcom, currently employing some 4,000 workers in Manila and Bacolod (Negros Occidental province).

Miles Stanton, managing director of Call Design, said the company decided on the Philippines given the positive growth in the local business process outsourcing (BPO) industry.

“Compared to other Asian countries, the Philippines has the strongest teams in the business process outsourcing (BPO) space,” Stanton said. “Teams that understand the marketplace and use technology to resolve issues.”

Call Design said its services are focused on enhancing productivity of contact center agents. “In the BPO space, call center agents determine the success of companies,” Stanton stressed.

The company currently services clients in 25 countries. Stanton said the company’s goal is to encourage more companies in Australia to outsource instead to the Philippines.

He also cautioned local contact centers to learn from India, where, according to him, many Australian firms pulled out outsourcing ties due to “bad press” on the performance of call center agents.

Call Design also plans to invest people in training while expanding its operations in the country, said local country Jaime Sese.


3 Responses to "Aussie firm eyes BPO hub in the Philippines"

It cannot be denied that outsourcing business is one of the most flavored industries in the Philippines and other Asian countries.It appears that contact center executives preferred this country because of the number of students produced every year, which can speak English in American wayI think this might be one of the reason for Call Design to choose Philippines as its BPO Hub..

This is good news for us Filipinos. Firms abroad that outsource their business process to us really lessens unemployment rate in our country. Let us just hope that Call Design’s plan to make the Philippines a BPO hub will become successful.

This is another credit for the business process outsourcing industry in the Philippines, to be eyed as Aussie’s BPO hub means work to hundreds of jobless Filipinos and pride/opportunity for the service provider to prove that they are capable and worthy.

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